A Bit About Me
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I am a driven communications professional with over a decade of balanced experience leading robust internal and external campaigns for corporations, clients and start-ups. Impassioned by the immense power and possibility of our words, I am committed to fully leveraging communications' potential in ways that connect ideas, inspire audiences and strengthen reputations.
Dedicated to continuous development of both self and team, I believe that two-way dialogue is critical to healthy communication and to creating environments that foster innovation, mutual respect and trust.
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I’m passionate about writing and developing messages that are clear, precise and engaging, whether creating content as a freelance journalist, public relations adviser, brand marketing partner or internal communications coach.
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Read on to learn more about my background, check out some samples and download my full resume. If you make it that far, shoot me a note and let's chat about how I can help you engage with your audience!
Erin McMenomy
CORPORATE COMMUNICATIONS
PUBLIC RELATIONS
BRAND MARKETING
COPYWRITING
EXPERIENCE
June 2022-Present
Director, Communications & Culture
Kyriba
Responsible for driving the creation, implementation, and measurement of corporate communications and employer brand strategies that promote employee engagement, candidate acquisition, and external visibility, while managing end-to-end planning and execution of high-level, business critical company events and culture initiatives.
WALMART E-COMMERCE
Define and execute communications strategy for Walmart’s Last Mile Delivery Team, effectively solidifying external brand proposition, building internal awareness, and driving communications for user base of 100K+ Spark Driver delivery
providers.
July 2020-June 2022
Senior Communications Manager II
January 2018-July 2020
Senior Communications & PR Manager
HARRY & DAVID
Develop and deliver corporate communications strategies in support of priority campaigns across the 1-800-Flowers.com, Inc. family of brands, securing meaningful opportunities to advance brand presence and promote employee engagement.
2015-2018
Corporate Communications Director
FOCUS BRANDS
Successfully rebuilt FOCUS Brands’ Office of Communications into a full-service resource for all internal and external programs and initiatives, creating a branding and messaging strategy and providing direct counsel to executives to effectively drive positive corporate-awareness and exposure across a complex matrix of brands and functions.
2013-2015
Senior Manager, Corporate Communications
ELAVON
Directed all corporate communication touch points from inception to execution, overseeing executive initiatives, community outreach campaigns, and strategic planning of editorial calendars, advancing business goals through end-to-end delivery of marketing tactics including advertising, newsletters, digital content and executive thought leadership.
2015-2018
Corporate Communications Director
2011 - 2013
Employee Communications Manager
HD SUPPLY
Created and managed internal communications initiatives aligned with vision and business strategy, leading editorial development, digital content creation, executive blogs, employee events and marketing collateral for global landscape of 20,000+ dispersed associates.
2010 - 2011
Senior Public Relations Account Executive
OLSON ADVERTISING
Drafted succinct press materials, managed media relationships and developed comprehensive communications campaigns as lead counsel for high-profile clients in the consumer, financial, hospitality and retail industries, managing account profitability and growing agency billing through maintenance of $6M+ revenues.
2007-2010
Senior Public Relations Specialist
BEST BUY CO, INC.
Served as primary media spokesperson and team lead for crisis management initiatives, developing business continuity plans, facilitating executive media training and managing press and consumer events for store grand openings across top DMA's.
EDUCATION
2001-2005
Bachelor of Arts
UNIVERSITY OF WISCONSIN, EAU CLAIRE
Eau Claire, WI
B.A., Mass Communications, Public Relations Emphasis
Cum Laude Distinction
3.75 GPA
1997-2001
High School Diploma
HASTINGS HIGH SCHOOL
Hastings, MN
SKILLS
Expert writer, editor and storyteller with precise detail and strong knowledge of Associated Press style
Advanced abilities with Microsoft Office, Adobe Cloud and Canva, Hubspot and Prezi design platforms
Proficient with CMS, blog, and email platforms including MailChimp, Wordpress, Vagaro, Wix and Tumblrt
Creative content curator proficient with digital networks including reddit, Hootsuite, Google Alerts and Storify
Firm understanding of analytics platforms, measurement metrics and KPI/ROI metric benchmarks
Experienced social media manager and activator with developed strengths in SEO and PPC strategies
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INTERNAL COMMUNICATIONS
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CHANGE MANAGEMENT
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HR COMMUNICATIONS
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EMPLOYEE ENGAGEMENT
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STRATEGIC COUNSEL
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THOUGHT LEADERSHIP
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PUBLIC RELATIONS
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CONTENT MANAGEMENT
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SOCIAL MEDIA
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BRAND DEVELOPMENT
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MEDIA RELATIONS
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CRISIS MANAGEMENT
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JOURNALISM
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SPEECH WRITING
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COPY WRITING
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EVENT MANAGEMENT
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INTEGRATED MARKETING
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RETAIL/CONSUMER
